S3 EP 6: Aaron Cohen Wants to Crack the Code for Online Ordering

Photo Credit: Aaron Cohen

Aaron Cohen, owner of Gracie’s Ice Cream, couldn’t have imagined how his business would be transformed by the COVID-19 crisis. He went from serving up scoops to the neighborhood, to solving the logistical challenges of socially distanced pint pickup, and running a popular merch store. The Somerville entrepreneur shares how he’s thinking about technology, marketing, and community connection.

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