S3 EP 6: Aaron Cohen Wants to Crack the Code for Online Ordering
S3 EP 5: Mark Romano Wonders How Bars Will Work When We Reopen
S3 EP 7: Will Gilson is Finding a Pathway Forward
Aaron Cohen, owner of Gracie’s Ice Cream, couldn’t have imagined how his business would be transformed by the COVID-19 crisis. He went from serving up scoops to the neighborhood, to solving the logistical challenges of socially distanced pint pickup, and running a popular merch store. The Somerville entrepreneur shares how he’s thinking about technology, marketing, and community connection.